I’m a bit tardy in reporting on the rest of the Oregon Design Conference. My previous post was written late Friday morning, when the conference was only about halfway through. But the compelling presentation and discussions continued.
I’d previously mentioned journalist Francis Anderton and Long Now Foundation representative Alexander Rose, whose presentations offered an ideal architectural yin-yang. Anderton’s profession is all about what’s happening in the present, what’s exciting and tells a good story with a sense of immediacy. Rose’s foundation focuses on longer-term thinking in multiple millennia. That’s why the two made an intriguing pair for a breakout discussion session with the audience. After all, architecture more than perhaps any other profession is about both today and many, many tomorrows.
Riffing on Anderton’s previous talk, Rose mentioned the architectural superstars like Koolhaas and Gehry representing mostly just special one-off projects like museums and courthouses. What about the architects who will really solve the world’s problems, like refugee housing?
Commenting from the audience, Yost Grube Hall’s Nells Hall mentioned another example of how the media distorts what is happening in the profession. When the postmodern movement was in full bloom during the 1970s and 80s, he said, there were plenty of architects who continued practicing in a modernist style. But you’d never know it, because the media devoted most of its attention to postmodernism.
Ralph DiNola of Green Building Services also addressed the notion of infinite growth as a model for economics and, by extension, architecture and construction. When are we going to re-examine the unsustainability of the infinite growth template? Anderton mentioned a political organization in Canada called the Work Less party. If you think about it, we all work so hard to collectively produce and consume products and resources. What if we all just slowed down a little? The planet would be in less trouble and we could all catch up with our Netflix lists.
Architect Rick Potestio cited another example of wood-for-the-trees sustainability thinking. One buys a hybrid car that gets better gas mileage, but it’s really the land use patterns that are really driving gasoline consumption.
That evening, former Honolulu mayor Jeremy Harris whipped the ODC crowd into a frenzy. Harris is the mayor many of us in the design community would wish for. He took Honolulu through a visioning process very similar to what Portland mayor Tom Potter has planned – only with one fundamental difference: he had architects leading the way. As a result, Honolulu is today a much more sustainable, livable and economically viable city, its policies guided by citizen input but articulated by architects.
I’m told that yesterday, after the conference, Harris met with Potter at city hall, after much prodding of the latter from the AIA. Just on the outside chance that someone from city government is reading this, let me put things explicity: Mayor Potter, for the love of God, please see the error of your ways in not making architects a guiding hand of the city’s visioning process. It’s not going to succeed without them.
Saturday at the ODC began with a keynote address from Gregg Pasquarelli, co-founding principal of Sharples, Holden, Pasquarelli (better known as SHoP) in New York. Pasquarelli and his firm partners studied at Columbia University at the early 1990s (just down the street from yours truly at NYU) as advanced software tools were beginning to transform the practice. But unlike Frank Gehry, who famously used/uses CATIA (Computer-Aided Three Dimensional Interactive Application; by French Aircraft manufacturer Dassault Systemes and distributed by IBM) and other digital modeling tools to make sculptural exterior shapes of his buildings, SHoP uses it for what Pasquarelli calles “performative design…Design that’s about making things that do things.” In other words, it’s approaching architecture as a kit of parts (to borrow from Sarah Graham’s tram presentation) in which each piece serves a very specific function. The concern with each component is “not the form that it took, but what it accomplished.” As it happens, though, many of SHoP’s efforts have achieved some beautiful forms.
Another thing about this technology-oriented approach to design, Pasquarelli noted, was that it enables architects to bring back the sense of “complex form and ornament…that went out of fashion for most of the 20th Century…What we discovered was that the more you went forward, the more you went back. We realized that we were going back to the master builder. And it got us back to a time when architects had a lot of control on the building site, and responsibility.”
This also applies to the way designs are translated to builders and other partners in the process. “We’re trying to challenge plan, section and elevation,” Pasquarelli said. “To think of something in 3-D, hand it over in 2-D, and then translate it back into 3-D, that’s kind of become obsolete.”
Of course Pasquarelli was armed with a succession of Powerpoint images from his firm’s projects.
And they were impressive. Acting as designer and co-developer, the firm renovated a historic brick building in New York’s Meat Packing district (now called the Porter House) and added several upper floors that were cantilevered slightly behind the existing architecture. Moreover, the new addition was completely modern, a striking juxtaposition (clad in black zinc and glass) against the historic existing structure. Pasquarelli cited this as part of the new rules of contextuality: “You don’t make anything like what was built there before.” The designers even have kept the building pigeon-proof (an astonishing feat in New York City) by researching the bird’s “angle of repose” (34 degrees) to make ledges unwelcoming. “And it works!”
Despite SHoP’s focus on technology, Pasquarelli also said, “I want to make it clear: We all draw by hand in our office.” At which point a couple of the elder audience members began to clap.
SHoP is also designing a riverfront park in lower Manhattan that could provide some lessons to Portland. As with our East Bank esplanade, the riverfront site includes an elevated highway overpass. Knowing it couldn’t be removed, SHoP designed a new glass-enclosed space underneath, the ceiling of which mutes traffic noise. I can’t help but wonder about doing something similar with the East Bank overpass, particularly near the Hawthorne Bridge.
Several more presentations continued into the afternoon by architects and others, including Michael Hebberoy, co-owner of the Gotham Tavern, clarklewis restaurant, and Ripe catering. Hebberoy talked about food and architecture working in conjunction to promote community, camaraderie, and beauty. And he’d know—Michael’s restaurants are exquisite. Bob Hastings of Tri-Met talked about the new MAX line for Portland's Bus Mall.
Incidentally, there was only one Portland developer I saw in three days at the conference: Randy Rapaport, the man behind the Belmont Lofts.
The Oregon Design Conference is presented by AIA/Portland, which also is a sponsor of this website. But my writing of these posts was inspired by the vibrancy of ideas that were shared at the conference for three days. Like any profession, architecture is so often mired in frustration and mediocrity. But the Oregon Design Conference offered a spirit of passion and creativity, both from speakers and audience members. Congrats to those who worked very hard—particularly the AIA staff—to make it happen.
Recent Comments